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Popularitas Tren Athleisure: Tampil Atraktif & Sporty, namun Tetap Nyaman

Zilingo Team
Athleisure menjadi tren fesyen yang banyak dipilih masyarakat. Seperti namanya yang merupakan gabungan dari kata athletic dan leisure, gaya busana sporty satu ini mengutamakan kenyamanan namun tetap stylish, dengan mengombinasikan sportswear dengan elemen pakaian kasual. Istilah ‘athleisure’ telah masuk ke industri fesyen baju olahraga sejak beberapa tahun lalu. Apalagi banyak perempuan yang tampil dengan kombinasi pakaian sporty dan kasual ini di luar aktivitas olahraga. Athleisure semakin digemari karena mudah dikombinasikan dengan beragam aksesori seperti kacamata, topi, ankle boots, hingga perhiasan.
Zilingo Team
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3 Most Profitable Businesses During Ramadan
"Ramadan arrives everyone’s happy, young and old rejoice. Month of mercy, month of blessing. Month where we’re freed from hellfire".⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀ We are now counting down the days until the holy month arrives. As the lyrics of Opick’s song - Ramadan Tiba, illustrated the longing atmosphere of everyone who waits for Ramadan. No wonder, aside from the nickname “a month full of grace and mercy”, Ramadan is also a special time for the economies of several countries in the world to prosper. In countries with a majority of Muslim population, the level of public consumption tends to increase drastically. Not only for Qatar or the United Arab Emirates as countries with high sources of income per capita, but also developing countries such as Indonesia. Several traditions carried out from generation to generation during the month of Ramadan seem to be the main triggers for the pattern of consumerism in society. Eating sahoor, breakfasting, praying with family, and the preparation for Eid Al-Fitr remains as moments that are often awaited during the month of Ramadan. Proven by a survey conducted by the Mobile Marketing Association (MMA) and SurveySensum in Ramadan 2020, noting that despite the Covid-19 pandemic and financial insecurity that hit society, the increase in purchasing power of Islamic goods and clothing increased by 46%. Of course, this is a good business opportunity for business people or seasonal traders who just want to get another source of funds other than the yearly incentive (THR). And then, what are the most profitable businesses to run during the month of Ramadan?
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